Syngenta wants superintendents to #ExperienceTheAction at the 2020 Golf Industry Show Jan. 25-30 in Orlando, Florida, with opportunities to take action through networking, prioritizing personal health and learning about innovative solutions for defending turf.

Visitors to the Syngenta Booth No. 2628 can look at the science behind the company’s Action-branded solutions through virtual reality. Participants will see how acibenzolar-s-methyl, the plant defense activator in Daconil Action, Heritage Action and Secure Action fungicides, helps protect turf from stress.

Syngenta will introduce two new fungicides coming to the turf market in 2020.

During the show, Syngenta will support the Ladies Leading Turf panel discussion and networking reception, the GCSAA Certification Luncheon and the Superintendent of the Year award presentation.

Attendees can receive free wellness checkups at the Mobile Wellness Unit in Booth No. 2607 and free skin cancer screenings at the GIS Wellness Pavilion. Online registration is also open for the annual Health in Action 5K fun run.

“We’re excited to show superintendents an in-depth look at how the Action family of products helps manage turf stress,” Syngenta turf market manager Stephanie Schwenke said. “But we also know their jobs come with their own stresses, so we hope attendees take a moment to focus on themselves with our free health checkups and skin cancer screenings.”


Opening Reception

Rosen Centre Hotel, poolside

Jan. 28, 5-6:30 p.m.


Mobile Wellness Unit: Free Medical Checkups and Skin Cancer Screenings

Booth No. 2607, in the GIS wellness pavilion

Jan. 29-30, 7 a.m.-5 p.m.


Opening Session

North Hall, main stage – North Concourse

Jan. 29, 8:30-9:50 a.m.

To kick off the show, Syngenta and the GCSAA will honor several industry professionals, including the Certified Golf Course Superintendent Class of 2019, the recipient of the Old Tom Morris Award and the Environmental Leaders in Golf Awards. Mike Parkin, global head of Professional Solutions at Syngenta, will provide a special welcome to attendees.


#ExperienceTheAction: Virtual reality experience

Syngenta Booth No. 2628

Jan. 29-30, 10 a.m.-5 p.m.


GCSAA certification luncheon

North Hall, main stage – North Concourse

Jan. 29, 12:30-2 p.m.


Ladies leading turf discussion panel and networking reception

Convention Center, S230AB – South Concourse

Jan. 29, 3-4:20 p.m.

ASGCA president Jan Bel Jan will moderate a panel that includes:

  • Cathy Harbin, owner, Pine Ridge Golf Course
  • Elizabeth Guertal, Ph.D., professor at Auburn University
  • Kayla Kipp, golf course equipment maintenance manager, Lodestone Golf Course & Fantasy Valley Golf Course
  • Laurie Bland, golf maintenance manager, Miami Springs Golf & Country Club
  • Ellen Davis, vice president, SportZmix Solutions, Waupaca Sand & Solutions


Health in Action 5K
Starting at Orange County Convention Center, South Building
Jan. 30, 6:30 a.m.

Superintendent of the Year presentation

Syngenta Booth No. 2628

Jan. 30, 1:30 p.m.